Coopetition: Winning Strategies for the 21st Century download ebook

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Coopetition: Winning Strategies for the 21st Century by Said Yami, Sandro Castaldo, Giovanni Battista Dagnino, Frederic Le Roy

Coopetition: Winning Strategies for the 21st Century



Download Coopetition: Winning Strategies for the 21st Century




Coopetition: Winning Strategies for the 21st Century Said Yami, Sandro Castaldo, Giovanni Battista Dagnino, Frederic Le Roy
Language: English
Page: 264
Format: pdf
ISBN: 1848443218, 9781848443211
Publisher:

Review

'This book provides a diverse set of perspectives on the topic. It is very useful reading for anyone interested in understanding coopetition in multiple contexts.' - Devi R. Gnyawali, Virginia Tech, US

About the Author

Edited by Saïd Yami, Associate Professor of Strategic Management, University of Montpellier and Professor at Euromed Management, Marseille, France, Sandro Castaldo, Chairman, Marketing Department, SDA Bocconi School of Management and Full Professor of Marketing, Bocconi University, Italy, Giovanni Battista Dagnino, Deputy Chair and Professor, Department of Business Economics and Management, University of Catania, Italy and Frédéric Le Roy, Professor of Strategic Management, University of Montpellier and GSCM, Montpellier Business School, France

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